Thursday 26 September 2013

Communication Techniques

Communication is very important in every company, for the matter of fact that if communication is not effective, the jobs and tasks will not be done and delivered well, according to the expectations and targets. What Steve Jobs practiced in Apple was that every employee, from the top managers to every junior staff has a “crystal clear understanding of the goals and visions for the future” (4). “The employees also know exactly how their contributions would affect the company” (4). This therefore shows that the communication method used by Steve Jobs to deliver his message was spot on. He believed that in order for the staff to be able to produce good results, they have to know head and tail on what is going on in the company, and what the company wants in the future. In addition, “Steve Jobs also had meetings on a regular basis, in which he met with his executive management team to discuss on progress on projects, any problems and etc” (4) . This way, the employees are always able to communicate well with his entire team and I also believe that problems will be solved faster this way, since meetings are held regularly. “The message delivered by Steve Jobs, regardless of whether it is to customers or his staff, is always positive” (4). When one delivers a message positively, there is a high chance of the response being positive as well. This works in every scenario, even in a school. If the teacher teaches the class with a depressing and negative tone of voice, her students will also be as negative as she is. 

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